HIRING A PROFESSIONAL PHOTOGRAPHER- Las Vegas Real Estate

If you are an agent in the Las Vegas area, and you are not hiring a professional photographer there are some tips I can give you to make your listing look more appealing to the buyer’s eyes. In this blog we are not only going to talk about tips to make your listing stand out, we are going to talk about things to avoid when taking photos of your listing.

 

First thing you are going to need to think about is the equipment you will need when photographing the home; recommended things are getting a tripod, and more than one lenses. When you bring a tripod you are ensuring that your photos will be at a good angle, and also your photos will not end up being blurry when balanced on a tripod.

 

After you have your tripod think about what lenses you will want for the home, yes when you are photographing big rooms and closets you will want a wide lens, but if you want to photograph things like details on the stairwell you will want something a little more precise than a wide angle.

 

Going to the home before the initial shoot will really give you a good idea on how you would like the photos to come out. After you think about all the ways you would like to photograph the home, sign a contract with your seller

 

. This might be a no brainier for most people, but if you are naive like me, you will show up thinking the home is ready and what was supposed to be a 30 minute shoot will turn into a 4 hour process of cleaning, staging, and then photographing.

 

Make sure you know what you are getting yourself into before you go to the home. Signing a contract with them will make sure both you and them are covered in this process. After the photo shoot, use regular editing. Yes, everyone wants their photos to look amazing and make the home look better, but over editing your photos can really turn your buyers off when they come to home and it is not at all how it looked in the photo.

 

After you have done the shoot and edited, try and have a quick turnaround the faster the photos are taken and uploaded, the faster you can upload them to attract the buyers. When thinking about all the good things in photographing your own homes, you have to think of the negatives as well so you are not blindsided.

 

Unless you have your own good lighting you will really need to plan out the time you are going to photograph the home so it is not too bright but also not dark. Nature lighting is the best lighting, but the weather does not always work out in your favor. When you are planning to photograph the home, really explain the importance of having it staged and cleaned to your seller so there is no confusion.

 

Maybe even rearranging their furniture so that it makes the home more bright and open can really upgrade your photos. Starting to photograph you homes can be tricky at fight, but after you get all the equipment and editing soft wear the photo shoots will become a breeze.

GETTING YOUR CLIENT MORE MONEY

Do you as an agent feel like you could save your client’s way more money? Not only money on properties, but also save them on money monthly with their current lender.

 

Most home buyers go with the first quote on their loan that they get, but if you have your buyers shop around for a lender who is going to give them the best monthly rate and the best interest rate, they will not only save money monthly, but will save money in the long run when the interest is racking up.

 

Lenders can offer a wide dispersion of rates all depending on your monthly net worth and your credit score; but even though your credit score is not going to change if you talk to a different lender, they have ways to get your interest rate down, and get your qualified for more money.

 

If your client does not have room to budge on their loan, try looking for homes that are already flipped and move in ready. Lately, flipping homes in Las Vegas have been the thing to do, almost every home on the market, has upgrades some as little as new landscaping, to as big as having the entire kitchen re-done.

 

Depending on the neighborhood they are looking for and the amount of money they get approved for, the homes that have upgrades are a being “flipped” could potentially make the price on the home go up, but when they purchase it they will not have to put any more money into it.  Looking out for the best interest of your buyer will not only gain their trust, but will leave an imprint on them where they will want to refer you when friends and family are looking to buy or sell a home. When you are representing the seller, and you are looking for ways to save them money, look up the current or recently sold homes in the neighborhood and see what kind of upgrades are happening in the neighborhood.

 

If all of the homes on the market have upgraded kitchens and your sellers does not, it will most likely sit on the market longer than the other ones, or will not sell in the same price range; unless you are selling it to someone who is going to flip the home! When you run into someone who is going to flip your home, they will more than likely try and purchase your Las Vegas home for less money; and a lot of the times they will be a cash buyer, so they will not need a loan on the property; so that is something to look out for if you are trying to sell your clients home with no upgrades in it; back to representing the buyer, when you are trying to save them the most money for them, look for the key points we hit earlier in the blog; things like, upgraded kitchens/bathrooms, looking around for a lender and not just going with the first quote you get, looking for a home that is cheaper but has the potential to have your own upgraded done to it to make your Las Vegas house start feeling like a HOME!

The Importance of Marketing Your Rental Property

Marketing your rental property is a big part of being a landlord or property owner. Marketing your rental property effectively is how you attract dependable tenants and fill your vacancies quickly. However, many people assume proper marketing is too time-consuming and expensive if you want to do it right. Oftentimes landlords choose to forego this step in the rental process entirely and to just keep their fingers crossed, hoping the right tenants will come their way.

 

Below are some reasons why landlords should always market their rental properties and the benefits of having a good property management company to help you with these marketing efforts.

 

Increase the Visibility of Your Vacancies

 

The longer your property sits vacant, the more you are missing out on potential income from that rental. In order to fill your vacancies quickly and with the right tenants, you need to let as many people as possible know that it exists in the first place. This is where effective marketing comes into play. By advertising your vacant units, you are drawing more attention to your property and giving yourself the opportunity to stand out from the competition.

 

The sole purpose of advertising your vacancies is to connect with people who would like to rent them. Good property management companies will have a strategy to maximize occupancy and help the landlords set competitive rates based on the size, location, and amenities the property has to offer. This is especially important in the competitive rental market in the Las Vegas and Henderson areas in Southern Nevada. Experienced Las Vegas property management companies can assist property owners with suggestions on ways to be the most competitive based on current market updates, research, and analysis.

 

Build Trust for Your Property and Brand Name

 

If you have a large property with multiple units, or even multiple rental properties, building a strong brand name will only help you to attract the best tenants in your market. By establishing your brand as the leader in your market, you will become more recognizable, generate more word-of-mouth references, and potentially pull in more interested tenants looking for an established property.

 

By being active on social media, advertising in highly visible channels, and maintaining a positive online reputation, your property will naturally be more desirable over others to prospective tenants. By having a marketing strategy in place with the purposes of building brand awareness for your property, you will leave an impression on prospective tenants ready to rent today, as well as people who may be looking to rent in the future.

 

Get a Competitive Edge with Appealing Visuals

 

Advertising often involves staging your unit, using photos and videos of the property, and playing up your property’s strengths. Professional photographs are a must to appeal to potential tenants and make your property stand out. This is not something owners should skimp on by taking pictures with a cell phone. Let the professionals handle it. Do not underestimate the importance of curb appeal. The goal is to induce inquiries, not turn people away before they have a chance to see the rental property in person.

 

Professional images on your website and in advertisements can leave a lasting impression with potential tenants. Depending on what they’re looking for, they have specific requirements for where they want to live. A photo is often the best way to show renters what you have to offer and exactly what they can expect. Including appealing visuals in your marketing efforts will give you a competitive edge over other properties, especially if they do not have professional images.

 

Reach Your Target Market with New Marketing Strategies

 

Apart from traditional marketing efforts, such as print advertising in local newspapers and real estate magazines, there are many other beneficial strategies landlords should be taking advantage of. For example, using social media and paid online advertising is a great way to connect with the specific market you are hoping to target. Many of these strategies are inexpensive and can go a long way in attracting the right audience.

 

Additionally, there are several real estate-specific websites where potential tenants are searching for vacancies in their area, such as Zillow, Trulia, REALTOR.com and others. Having your vacancies on these sites is an excellent way to increase exposure and build reliable tenant contacts. Property management companies generally include listings such as these in their packages, which makes it well worth it to hire a professional property manager for this reason alone.

 

Property Managers Can Streamline the Marketing Process

 

Property management companies can perform all manners of marketing strategies and assist property owners with the entire rental process, such as aggressively advertising your vacancies, showing the rental properties to prospective tenants, and screening qualified applicants. Reputable property management companies build their own reputations on trust and visibility in the real estate and rental community. This is why the right property management company will go the extra mile to meet the expectations of the landlords and/or property owners who are willing to place their investments in the capable hands of a property management professional. If you are in need of a property management company in the Las Vegas or Henderson areas, contact Black & Cherry Property Management today to see how we can help you rent out your vacancy efficiently and effectively!

WHAT ARE YOUR CLIENTS REALLY LOOKING FOR?

As an agent, you are going to want to know what your clients really want when they are looking for their forever home; maybe that is something as simple as having a large kitchen, or having a stand up shower in the master! Before getting their price range, and what area they plan on living in, find out the small details that are really going to make homes you have to show stick out versus the ones that do not have small details.

 

According to realtor.com more than half of home buyers are looking for a three bedroom home, and seventy-five percent of home buyers are looking for a two bedroom condo.  Not only focusing on every day home buyers, start getting together a list of homes you can show to your investor that would be good flip properties, and good rentals.

 

Working with investors is proactive not only because you will get the commission from representing them, you will also get a referral fee if they decide they want to transfer it over to a property management company.

 

When you are putting together your lists of properties, make sure you are looking for key things like large back yards, garages, and upgraded kitchen appliances; also make sure you are looking at homes with easily maintained landscaping, no one wants to buy a home and have to have the entire front and back yard re landscaped.

 

When focusing on what you clients want, take into consideration what life style they plan to live, if they are a couple with little kids, they might want a bigger back yard for them to play in, if they are an older couple they might want a porch to sit and drink their morning coffee on!

 

According to realtor.com the most desired room in the home is the kitchen. When pulling homes for your clients check to see if the kitchen is either already upgraded, or if upgrades would not be a pain to do.

 

The most desired home style in the Las Vegas area is modern; having beautiful flooring and stainless steel appliances will try turn your home buyers on to the home before they even see the entire home. The top goal when shopping for a home is privacy; in the new homes being built in the Las Vegas area, majority of them are built 5 feet apart, with no back yard, and rarely have a front yard.

 

Forty Five percent of home buyers are looking for a home with a stretch from their neighbors. What is motivating people across the Las Vegas area to buy homes in 2017 are family desires; sometimes that means they have just gotten married, got a pet, or even had a baby.

 

Not only are those things motivating people to buy and sell, people are also moving to be closed to the school they want their kid to go to, or to be closer to their work.

 

All in all, when you are putting together your list of things your buyer or seller is looking for, getting the little details they want for their next home buy is very important.

5 Tenant Scams that Landlords Need to Know

Even experienced landlords can be victims of tenants who are trying to take advantage of the system. Unfortunately, tenant scams are more common than one might expect. When landlords have no effective process in place to screen tenants, collect rent, and manage the property, it’s easier for tenants to try to get away with these scams. Here are five tenant scams landlords should be familiar with and how to avoid them.

 

False Rental History

 

When looking for new tenants to fill a vacancy, landlords want to lease to people who have a solid rental history. This generally means that the prospective tenant(s) have not moved around much, have excellent references, and have left on good terms with their previous landlords. If rental history shows that a potential tenant has moved around a lot in a short period of time, it often means that they will repeat this behavior and leave the landlord in the position of having to fill the vacancy again. It could also be a red flag that they were unable to pay rent or comply with lease terms, so they were asked to leave.

 

For these reasons, problematic tenants with a shaky rental history will provide false information in their lease application. They may give fake contact info for previous landlords and lie about how long they lived at any one address. This is why the tenant screening process must be done very carefully and thoroughly. Always check references, call previous landlords to verify information, and even utilize social media if you can. You always want to lease to honest, trustworthy tenants, so it’s worth taking the time and effort to screen tenants properly.

 

Lying About Number of Occupants

 

Some tenants will not disclose the real number of people living in their rental property because landlords only allow a certain number of people on the lease and/or there are additional fees for each person occupying the space. This can cause a number of issues, in addition to potentially breaking fire codes or creating hazards for other tenants. This also adds to the wear and tear on the rental property, making it more difficult for landlords to lease it again without extensive cleaning and repairs.

 

The best way to mitigate this problem is for landlords to be present and active when it comes to managing the property. If you are not periodically checking in, it’s much easier for tenants to get away with having extended guests or additional roommates without you ever knowing. You can also install security cameras at the entrances of your property to monitor who is coming and going. For landlords who want to make sure the property is managed correctly, and for busy landlords with multiple rental properties, hiring a professional local property management company is the best way to stay on top of each property and your tenants.

 

Conducting Business on Your Property

 

As a landlord, you know apartments and other residential buildings are not generally zoned for business. However, some tenants will conduct business on your property under the table to save on having to rent an office. They may also be involved in transactions that are not legal, putting you and your other tenants even more at risk.

 

When a tenant is running a business from your property, there’s sure to be more people coming in and out of the building than usual, which presents a security issue. If authorities find out that business is being conducted in a building that is not zoned for business, you can also be penalized and have to pay a fine. Again, landlords should be involved when it comes to managing their rental properties or have the support of a property manager to avoid these situations.

 

Late Rent Payment Scams

 

Having to deal with late rent is one of the most common problems any landlord will face. It’s easy to give extensions and be lenient with some tenants, especially if they have a legitimate excuse. However, this does open the doors to being taken advantage of down the road. Some tenants have no intention of paying rent and know exactly how to work the system to avoid being forced to leave immediately.

 

Landlords should have very clear instructions in their lease agreement’s regarding timely rent payment and should stick to these rules no matter what. It can be hard to collect rent at times if you know your tenant is struggling, but giving in to excuses will only hurt you in the end. This is another way in which a property manager can help. Professional property managers can handle all rent collection, including following up with late payments and implementing further action if the tenant does not comply.

 

Service Animal Scams

 

Landlords are required by law to not discriminate when it comes to leasing their property. If a potential tenant has a service animal but you don’t allow pets, you must make accommodations for that person. With that said, there are many pet owners who try to pass their dogs or other pets as authorized service animals just so they can gain access to places where pets are not allowed. This includes apartments and other residential rental properties.

 

Pets that are not trained as real service animals can cause damage to your property and bring up questions from other tenants who were denied pets. It is important to always ask for a doctor’s note and contact that doctor to verify that the applicant does, in fact, need a service animal. If it is a legitimate service animal, the owner should have no problem producing these documents or letting you verify the information with a health professional.

 

In general, landlords may have a positive relationship with most of their tenants. Unfortunately, some tenants do try and work the system in their favor and the landlord has to pay the price in the end. Black & Cherry is an experienced Las Vegas property management company that can help landlords avoid these scams with thorough tenant screenings and a streamlined process for collecting rent and monitoring each property. Contact us today to learn more about our Las Vegas and Henderson property management services.

FINDING YOUR CLIENT THEIR DREAM HOME

As an agent, you are going to want to know what your clients really want when they are looking for their forever home; maybe that is something as simple as having a large kitchen, or having a stand up shower in the master! Before getting their price range, and what area they plan on living in, find out the small details that are really going to make homes you have to show stick out versus the ones that do not have small details.

 

According to realtor.com more than half of home buyers are looking for a three bedroom home, and seventy-five percent of home buyers are looking for a two bedroom condo.  Not only focusing on every day home buyers, start getting together a list of homes you can show to your investor that would be good flip properties, and good rentals.

 

Working with investors is proactive not only because you will get the commission from representing them, you will also get a referral fee if they decide they want to transfer it over to a property management company.

 

When you are putting together your lists of properties, make sure you are looking for key things like large back yards, garages, and upgraded kitchen appliances; also make sure you are looking at homes with easily maintained landscaping, no one wants to buy a home and have to have the entire front and back yard re landscaped. When focusing on what you clients want, take into consideration what life style they plan to live, if they are a couple with little kids, they might want a bigger back yard for them to play in, if they are an older couple they might want a porch to sit and drink their morning coffee on!

 

According to realtor.com the most desired room in the home is the kitchen. When pulling homes for your clients check to see if the kitchen is either already upgraded, or if upgrades would not be a pain to do. The most desired home style in the Las Vegas area is modern; having beautiful flooring and stainless steel appliances will try turn your home buyers on to the home before they even see the entire home. The top goal when shopping for a home is privacy; in the new homes being built in the Las Vegas area, majority of them are built 5 feet apart, with no back yard, and rarely have a front yard.

 

Forty Five percent of home buyers are looking for a home with a stretch from their neighbors. What is motivating people across the Las Vegas area to buy homes in 2017 are family desires; sometimes that means they have just gotten married, got a pet, or even had a baby. Not only are those things motivating people to buy and sell, people are also moving to be closed to the school they want their kid to go to, or to be closer to their work.

 

All in all, when you are putting together your list of things your buyer or seller is looking for, getting the little details they want for their next home buy is very important.

RAISING YOUR CURB APPEAL FOR CHEAP

As spring approaches quickly in the Las Vegas area, the trees are changing leaves, the flowers are booming, and the grass is getting greener; sounds like it would be beautiful, but with that, you are going to want to maintain your yard while the market is booming and you want to list your home.

 

When people think about yard clean up, they think they will be hundreds of dollars, but in this little blog I am going to give you a couple of tips to turn your yard from drab into fab with less than a couple hundred dollars on the entire landscaping; with a little elbow grease and a couple trips to your local hardware store you raise your Las Vegas homes curb appeal with less money.

 

Having over grown grass is one of the biggest hassles to take care of, but the easiest one to fix, and yes I know no one wants to go stand outside in 90 degree weather; but just getting the grass mowed one time can really upgrade your property and make the front really stand out to future buyers.

 

If you are looking for a landscaper and do not know one personally, you can use things like yelp, or group on and see if you can find a deal for a one time mow if you do not have a mower yourself. You would be surprised how many people are willing to stand outside your home and mow your lawn for you.

 

After your lawn is mowed, try trimming the bushes, flowers, and trees yourself before hiring someone to come do it, it will be a pain but it will save you A LOT of money while you are trying to get your home ready to list; if that is not possible finding a landscaper in this day and age is not very difficult; and they can usually knock out the mowing and trimmings at one time, which will save you more money.

 

Next try power washing your drive way, even if you do not think it looks dirty, cleaning it will make all the difference and your hard work will definitely be able to tell.

 

Even just hosing it off if you do not have a power washer, you can just hose off your drive way washing away the dirt. When thinking about outside maintenance on a home, you typically do not think about the actual home being in that picture; but doing little things  like re-painting the front door, and sweeping the porch can make all the difference when a buyer pull up to your property. With that being said, as a buyer those are also the things you will want to look for when you pull up to a home.

 

If they cannot maintain their front landscaping, what makes you think they kept up with the inside of the home?

 

All in all you can upgrade the front of you home with a couple of simple things, but doing those little things that might seem like the end of the world will really improve the outside of your Las Vegas home!

How a Property Manager Can Save Landlords Money

If you own a property in the Las Vegas or Henderson areas and are looking to rent it out, you may be considering hiring a property manager to help you stay on top of everything. While doing so is certainly the most efficient route to take, you may be concerned with how much it will cost you to hire a local Henderson or Las Vegas property management professional. However, if you take a closer look, having a knowledgeable and reputable property management expert on your side will actually end up saving you money, and a great deal of hassle, in the long run.

 

Market Research Will Maximize Profits

 

Something a professional property management company will do is thorough market research to stay on top of all real estate market updates in order to make sure your rental properties are priced right. This involves taking a closer look at other rental properties in your area, seeing how they compare to your property, taking into account the amenities and perks you’re offering, convenience of your location to important landmarks in the city, and much more.

 

Without proper analysis of your neighborhood and comparing your property to others, you may be low balling your rental rates, and pretty significantly in some cases. On the other hand, you may be asking for too much and therefore not renting your property out as quickly and effectively as you expected. A property manager will find that sweet spot that will price your property appropriately, in order to maximize your profits consistently.

 

Lease Your Property Faster

 

If you are struggling to lease your property, than you are missing out on months of income as the space sits vacant. There are several reasons you may be having a hard time generating interest in your property, but the most common is a lack of marketing/exposure. Potential tenants simply don’t know about the vacancy.

 

Another thing a property manager will do for you is advertise your vacancy using the latest technology, social media, print marketing, and all the best outlets to reach renters where they are looking the most. This includes an optimized presence on:

 

  • Zillow
  • com
  • Trulia

 

Additionally, property managers will utilize paid marketing with online ads on Google, Facebook, and other platforms to maximize exposure. This greatly increases your chances of renting out your property quickly, so that you don’t lose months of rent or waste time and money trying to market the vacancy yourself with little or no success.

 

Bring in Reliable Renters

 

Once you’ve generated interest in your vacancy, the next step is dealing with the wave of incoming applications from potential tenants. Although the tenant screening process is arguably the most important step in renting out your property, it’s often time-consuming and difficult for just one person to do thoroughly and properly. Background checks are essential to make sure you rent to a reliable tenant who has an impeccable renting history.

 

Property managers have the industry knowledge and experience to conduct thorough background checks and fully screen applicants, saving you time and the risk of renting out to a less than ideal candidate. In turn, this affords you (the landlord) the peace of mind knowing that rent will be paid in full and on time, your tenants won’t cause costly damage to your property, and that you won’t have to deal with disrespectful renters that may result in an expensive eviction. In the end, bringing in reliable renters will save you money and many headaches.

 

Avoid Overpriced Maintenance Service Fees

 

No matter how well you take care of your property, there will always be a need for plumbing, maintenance, landscaping, and other service professionals, even if only for emergency issues. When a tenant complains of something that needs to be fixed immediately, the pressure is on the landlord to find somebody who can do the job quickly and efficiently. However, this can often translate into an expensive bill in the end.

 

Another benefit of having a professional property manager watching over your rental property is the contracted rates they have with local maintenance professionals. Even if you have a last-minute request or need a job rushed, you won’t have to deal with inflated prices or service fees because your property manager has locked in rates with trusted and reliable companies. In addition, because these maintenance professionals want to continue their contract with your property manager, they typically complete the jobs quickly and thoroughly.

 

Fewer Legal Issues for Landlords

 

When landlords are faced with legal issues, court fees and expenses can really add up fast. This can be a result of not following proper protocol as stated in the lease agreement, failure to return security deposits, asking illegal questions or not respecting a tenant’s privacy, and other things that the landlord may not even know are illegal.

 

Because of these areas of concerns, property managers can be extremely valuable to landlords as they are always up-to-date with current tenant/landlord laws, including local rules and regulations. An expert property manager knows exactly what you need to do and what you must avoid to legally fulfill your duties as a landlord or property owner. Overall, hiring a reputable, local property management professional will save you money while preventing expensive lawsuits brought on by your tenants.

TAX DEDUCTIONS- When you are an independent contractor

As you know, Tax Day 2019 is Monday, April 15. If you haven’t filed yet, I found a great article that covers tax deductions for independent contractors. The 11 points are listed; Please read the complete article in the link below.

  1. First, form an entity
  2. Use of your car for business
  3. Home office dos and don’ts
  4. Equipment purchases
  5. Insurance (and if you don’t have it, you should)
  6. Retirement savings
  7. Business travel
  8. Business meals
  9. Training and subscriptions
  10. Client gifts
  11. Credit-card interest

Courtesy of Debbie Amend, Fidelity National Financial Company. 

11 TAX DEDUCTIONS EVERY INDEPENDENT CONTRACTOR SHOULD KNOW ABOUT

MARKETING- Made Simpler

Have you been marketing your listings like crazy, and it seems like nothing is working?

There are tons of different ways you can get good marketing without paying for it. In this blog I am going to give you some tips and tricks to get your listing BOOSTED to the top if every marketing page with less work. Like momma always said, work smarter, not harder.

 

Start at the basics; think about inbound marketing vs. traditional marketing. It’s not just about the advertisements in magazines or online. Inbound marketing focuses on providing customers with valuable content, instead of pushing out a specific message. Traditional marketing does work though, especially social media marketing, nine out of ten people in Las Vegas run to their cell phone or computer every time they need something.

 

That is not any different when they are looking for a home, or an agent to assist them with their home. With that being said, people will always come if there is content involved, do not just post blasts on your pages with only properties, start getting people engaged in your posts, that’s what is going to make them think of you when they are looking for an agent. Not just someone who knows how to post a listing, but someone who gets involved.

 

Start blogging, and no I do not mean once a month, I mean at least two to three times a week with good content, and with posts people actually want to read and learn about, like the market, the economy, and such. Everything in your marketing should be data-driven; do not repeat the same mistakes over again by not looking at your stats. Carefully evaluate what your data is telling you about you audience and about their likes and dislikes. If they give better feedback about blogs that are about chicken nuggets, start blogging about chicken nuggets. Check your website, email, and social media analytics at least once a week.

 

With that being said, if you try to please everyone in your blogs, you will please no one. Think about the audience you actual want to come to your pages and interact with you, and then let your words drive from there.

 

Try thinking about your ranking in the Google search engines as well; if you are not ranking higher than your competitors than you have a serious problem…. Think about it, people who live on social media want to do nothing less than to spend their time searching through Google to find you on the 5th page with half content.

 

They typically go with the first ten (and that is pushing it) and compare and pick the best one. Start thinking about your content building and how you are going to get your website on the first page of Google. Seventy-five percent of content gets zero links, and 50 percent gets two or fewer Facebook interactions. Try to get others to start reading your content. Think about a  three-step plan: Research topics and issues your audience cares most about to use as the basis of your content; write high-quality and 500-plus word articles about those issues; and have a plan to promote your content via email and social media.

 

There is plenty of blogs you can research to get ahead of your competition in marketing, the real question is; Do you have what it takes to be the best in this business? That gives you something to think about.