Do you as an agent have the WOW factor when it comes to moving Real Estate? You may not think it is a big deal, but impressing your clients not only will ensure them to come to you with all of their Real Estate needs, but will also have them sending their friends and family to you as well! If you are anything like me, you probably do not even know how to get the wow factor, or what truly impresses your clients when it comes to their needs. I have done some research and I am going to let you in on what I have learn clients LOVE and what keeps them coming back! Start demonstrating passion in what you are doing rather that is listing their house for rent/sale or if it taking them to 15 for sale properties in hopes to finding the perfect one for them. When your client knows you are passionate about your job, will have them keep their trust with you! “Interesting people don’t just have interests; they have passions, and they devote themselves completely to them,” Bradberry writes in a blog posted on! Do not only demonstrate it thought. Become it, pretending you are passionate about something you are not will eventually show through.. Try becoming everything YOU would want in a real estate agent! Try starting new techniques. People will naturally radiate towards you when you have something new they have not seen nor tried. Venture out, and start reading more about Real Estate, and what is going on in the current market. I know no one likes to go back to school once they are done, but try taking a class on the current market, or maybe how the market is changing in the last year. Getting out of your same routine will also help you as the agent get new clients and keep the new clients. Embrace your quirks. Do not ever hide behind a person that is not YOU! People will be able to see that, being yourself even if that means you have to have 3 coffee’s before you show a single house (we have all been there). The more yourself you are with your clients the more they will trust you and the more they will like you in the long run! For example, billionaire Warren Buffett has never fit the high-rolling lifestyle and prefers to continue to live in a modest home he purchased in 1958 for $31,500, despite his wealth since. The more you act like who you are the more it will show while you are connecting with your clients. When you are pretending to be something you are not, you will feel uncomfortable and that will make the clients uncomfortable. Never forget to keep learning. About anything, not just real estate, keep learning about the environment, the economy, the world around you. The more you are educated, the more you can help when your clients do not know what their next move will be. Try keeping ahead of the game, and keeping your eye on the prize; Rome was not built in one day, and your business will not be either. Keep focused and humble; Happy Reading!